Privacy Policy

This Privacy Policy describes how Loong Fatt Tau Sar Piah (UEN: 01474400K) ("Loong Fatt", "we", "us", or "our") collects, uses, discloses, and protects personal data in accordance with the Personal Data Protection Act 2012 (Singapore) ("PDPA").

This Privacy Policy applies to all users of our website at https://loongfatt.com.sg (the "Website") and customers who place orders through the Website.

By accessing or using the Website or providing your personal data to us, you consent to the collection, use, and disclosure of your personal data as described in this Privacy Policy.

1. PERSONAL DATA WE COLLECT

We may collect personal data that you voluntarily provide to us, including but not limited to:

  • full name;
  • email address;
  • contact number

We do not intentionally collect sensitive personal data.

2. PURPOSES OF COLLECTION, USE, AND DISCLOSURE

Your personal data is collected, used, and disclosed strictly for the following purposes:

  • creating and managing customer accounts;
  • processing, confirming, and fulfilling orders;
  • contacting customers regarding order collection, amendments, or issues;
  • responding to customer enquiries and support requests;
  • complying with applicable legal, regulatory, accounting, or tax obligations.

We do not use personal data for marketing, advertising, profiling, or analytics purposes unless you have expressly consented.

3. DISCLOSURE OF PERSONAL DATA

3.1. We do not sell, rent, or trade personal data.

3.2. Personal data may be disclosed only where necessary to:

  • third-party service providers engaged for operational purposes (e.g. Omise for payment processing);
  • government authorities or regulators where disclosure is required by law.

3.3. All third-party service providers are required to protect personal data in accordance with applicable data protection laws.

4. PAYMENT INFORMATION

4.1. All online payments made through the Website are processed by Omise, an independent third-party payment service provider, via PayNow only.

4.2. Loong Fatt does not store, process, or have access to customers' full payment details.

5. COOKIES AND WEBSITE DATA

5.1. The Website may use essential cookies necessary for basic functionality, such as:

  • maintaining user sessions;
  • enabling proper website operation.

5.2. We do not use cookies for:

  • advertising or marketing;
  • behavioural tracking;
  • third-party analytics.

5.3. You may disable cookies through your browser settings, but doing so may affect certain Website features.

6. PERSONAL DATA OF MINORS

6.1. The Website is not intended for use by individuals under the age of 18 years without the consent and supervision of a parent or legal guardian.

6.2. Where a minor provides personal data to Loong Fatt, such personal data shall be deemed to have been provided with the consent of the minor's parent or legal guardian, who shall be responsible for the minor's use of the Website and any orders placed.

6.3. If we become aware that personal data has been collected from a minor without the required consent, we will take reasonable steps to delete such personal data.

7. ACCURACY OF PERSONAL DATA

You are responsible for ensuring that the personal data you provide to us is accurate, complete, and up to date. We shall not be responsible for issues arising from inaccurate or outdated information provided by you.

8. PROTECTION OF PERSONAL DATA

8.1. We implement reasonable administrative, technical, and physical safeguards to protect personal data against unauthorised access, disclosure, alteration, or loss.

8.2. While reasonable efforts are made to protect personal data, no method of transmission or storage is completely secure, and absolute security cannot be guaranteed.

9. RETENTION OF PERSONAL DATA

9.1. Personal data will be retained only for as long as necessary to fulfil the purposes for which it was collected or as required under applicable laws (including accounting and record-keeping obligations).

9.2. When personal data is no longer required, it will be securely deleted or anonymised.

10. ACCOUNT DELETION

10.1. You may request deletion of your customer account by contacting [email protected].

10.2. Upon deletion of your customer account, we will no longer be able to process or fulfil orders or provide related services, and you will not be able to place or complete orders through the Website.

10.3. No administrative fee will be charged solely for the deletion of your customer account. Personal data may be retained where required under applicable laws or for legitimate business purposes (including accounting and record-keeping obligations), after which it will be securely deleted or anonymised.

11. CHANGES TO THIS PRIVACY POLICY

We reserve the right to amend this Privacy Policy from time to time. Any changes will take effect upon publication on the Website.

12. CONTACT INFORMATION

For customer enquiries, please contact us via:

Business Hours:
Monday to Saturday (including public holidays)
7:30 AM – 4:00 PM (Singapore Time)
Closed on Sundays and during Chinese New Year (CNY)